25 / 2 / 14
OUGD505 / DESIGN PRODUCTION.STUDION SESSION
JACKSON RISING.
In todays studio session we were set tasks that tested our layout skills and information presentation regarding an event and its promotion. For the fist stage of the session we were asked to arrange the information provided on to an a5 sheet in the from of a leaflet.
We were only allowed to use black and white.
This is the leaflet I created. I used the unbalanced logo at the top of the page and positioned it in way that bring a little more order to it, by having the sides and corned of it up against the straight edge of the page gives a cleaner appearance.
The rest of the information is presented in a similar typeface to the one used in the logo, yet more legible for body copy. The main description is arranged in the centre with a centre alignment giving it more attention in displaying the description of the event.
The other information is presented either side of the page keeping the central balance of information. the sponsors logos appear at the bottom also at either side.
Having a black background give a sense of mystery and intrigue.
LEAFLET
The next task was to apply these aesthetics to a leaflet that will contain information about the artists in the exhibition as well as examples of work and body copy.
This is the layout I created for the leaflet. The images over lap the folds in the leaflet to give the content a nice flow. The alignment of the type continues to be a centre alignment to remain consistent with everything else. The space for each artist had been made equal including the amount of type for each participant.
FURTHER DEVELOPMENT
I felt that today helped me to improve my layout skills. I also think that working with information that has already be created for you to apply is a lot easier to work with and also replicates what working with clients will really be like. I feel like i got lot done in a short amount of time and created an aesthetic that can be successfully applied to different formats.
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